User Operations Manager - Live Streaming - 抖音直播

职位描述

团队介绍：直播团队为抖音在内的字节跳动多款产品提供直播支持。在直播间里，时空的隔阂被打破，五湖四海的人们连接在一起，共同见证、分享、传递生活中的美好。美好的定义不尽相同，越来越多的人在抖音直播里寻找自己向往的美好，拥抱理想生活。960万平方公里的美好现场，尽收直播间。直播团队，期待你的加入！​

Team Introduction:

The Live Streaming team is dedicated to building a vibrant and engaging ecosystem for our global users. We focus on understanding user needs through data-driven insights and executing localized operational strategies to drive user retention, engagement, and monetization. As part of this team, you will play a key role in managing the user lifecycle and optimizing growth for our entertainment live-streaming business in international markets.

Responsibilities:

- Drive user operations for overseas Chinese users on the live streaming platform, developing and implementing growth strategies to achieve revenue targets.

- Manage the end-to-end user lifecycle by identifying user pain points and needs through data analysis and research.

- Implement strategies across the conversion funnel—from acquisition and retention to monetization—to continuously grow the engaged user base and improve Lifetime Value (LTV).

- Organize and execute large-scale online activities and campaigns to efficiently drive revenue growth.

任职要求

Minimum Qualification(s):

- Bachelor's degree or above；3+ years of experience in user or product operations.

- Lifecycle user operations: Developing differentiated strategies across the entire user lifecycle—focusing on new user acquisition, retention and activation, monetization (for high-value users), and understanding user perceptions (regarding churned users)—with the aim of boosting user spending and retention.

- Efficiently organize online events to drive significant, scalable growth in user monetization depth.

- Strong analytical skills with a data-driven approach and logical thinking.

- Proficiency in English as a working language is required to partner with global teams and regional partners.

Preferred Qualification(s):

- Hands-on experience in event operations for live streaming or overseas social networking products.

- Strong user insight and the ability to accurately grasp user psychology and analyze deep-seated needs.