HKMT

职位描述

工作职责:

●Own content campaigns, UGC initiatives and creator activation programs across Hong Kong, Macau and Taiwan.

●Develop and operate local social and community channels, including Instagram, Threads and interest-based communities.

●Plan and execute integrated online and offline initiatives across campus, ACG, gaming, Beyblade/Gear Sport and creator communities.

●Work closely with Creator Growth teams to connect creators, content, livestreaming, events and communities.

●Manage end-to-end event execution, partner coordination, creator activation and post-event content amplification.

●Drive measurable growth in UGC, video views, watch time, new users and retention.

●Build repeatable growth playbooks and showcase cases based on campaign and community performance.

工作要求:

●3+ years of experience in content, community, event or platform operations.

●Strong understanding of Hong Kong and/or Taiwan digital culture, especially ACG, gaming and youth communities.

●Proven experience managing both online campaigns and offline activations.

●Strong execution and cross-functional project management skills.

●Strong understanding of creator/content ecosystems and community growth.

●Experience with Bilibili, YouTube, Instagram, Threads or similar content platforms is preferred.